VMware Explore 2022

Long time since I last posted, and while a lot has changed, a lot of things are still the same… Anyway, this is quick post to reference that I am in San Francisco right now, and excited to attend VMware Explore 2022. I am also presenting on Tuesday at 1.30pm in the Moscone South – Expo Theater #2. My session is called “Simplify Storage and Data Protection For Google Cloud VMware Engine “. I will be talking about Google Cloud VMware Engine & the Google Cloud Backup and DR product and capability. Where I will go into some of the capabilities of the product, and also some of the architecture principles and benefits for the product. It’s a pretty neat solution for VMware workloads, but also Enterprise Databases, and Filesystems too. I look forward to seeing you there, if you are around. In addition to my session, I will be spending time…

Copy Data Management – Not just a bandaid for storage growth.

Two times in the past month I have met with orgs who are sick and tired of just purchasing more and more storage. So they are stopping, and trying to make do with what they have, rather than continue the constant trend of purchasing storage as they grow. Well, this is intact what Copy Data Management addresses. While storage companies in the plenty have added many significant features like zero byte clones, snapshots, and dedup these orgs are still consuming storage at a rapid rate. Companies selling dedup arrays, actually want you to buy more arrays… 10yrs ago when Actifio was formed, we started as we realised that most of the addressable storage was not in Production, it was in the supporting layers hidden behind the scenes, the dev/test/pre-prod, the backup and DR copies, all consuming yet another copy of your stuff, because it is needed for that use…